Stupid Simple AIwith SpencerDo it yourself · the Stupid Simple System
Claude forgets your business every time you open it. Fix that once, and get your evenings back.
This is the same system I run my own business on, turned into a step-by-step course you can do at your own pace. It's laid out in the right order, so you never have to stop and work out what comes next.
A$495, GST included. You can start with your 30-minute Business Brief tonight.
- Your "system" is remembering everything.
- Filmed it Tuesday. Still on your phone. It's Sunday.
- You tried ChatGPT once. It gave you rubbish. You haven't been back.
It's not you
Claude just didn't know your business.
Maybe you asked ChatGPT for a social post, an email or a quote, and what came back sounded like a robot selling insurance. So you rewrote it yourself at 9pm, and quietly decided AI probably wasn't for a business like yours.
I get it, because I was there too. I had tabs open everywhere, pasting the same information about my business into each one, using up my Claude allowance and still not getting the same result twice.
What I worked out, with a lot of trial and error, is that the problem was never the person asking. Claude simply didn't know the business. It didn't know what you sell, who you sell to, how you talk or what you charge, so every answer was a polite guess. Once Claude knows those things, everything after it gets a whole lot easier.
The difference
Same question, asked twice. One of them knows your business.
On the left, Claude without a Business Brief. On the right, the same question after the Brief.
What's inside
Here's what you'll be able to do yourself, one step at a time.
The Core
Claude gets to know your business properly, so you can stop explaining it.
- ✓
Why Claude gave you rubbish answers (it wasn't Claude, and it certainly wasn't you), and the 30-minute interview that fixes it for good. Free Claude is fine for this step.
Your Business Brief
- ✓
One place for everything about your business, so you never have to explain it twice, whether that's to Claude or to yourself at 9pm.
Your Business Hub
- ✓
How to stop rewriting yesterday's to-do list on a fresh sheet of paper, and instead open your laptop to a week that's already sorted.
The Business Planner
The Essential Marketing Bundle
You show up for your customers every week, without it eating into your weekend.
- ✓
The video that's been sitting on your phone since Tuesday, and how it becomes a finished reel with captions without you ever opening an editing app.
The Video Editor
- ✓
Why “post every day” advice falls over when you're also the one doing the work, and how to plan a whole month of posts in one go, in your own words.
The Content PlannerComing soon
Your add-on
Tools built for the way your business actually makes money.
- ✓
If you run a service business: quotes that read like you wrote them on a good day rather than at 10pm, and the follow-up email you've been putting off because it feels awkward, written so it's easy to send.
ServiceComing soon
- ✓
If you run an online store: how a phone photo taken on a green sheet becomes a clean store photo and an ad, with no photographer and no studio.
Online store
And
- ✓The order, all laid out for you: the Brief first, then the Hub, then the tools. Not knowing what to do next is where most people stall, so you never have to decide.
- ✓New tools added to your course as Claude and I build them, for 12 months.
- ✓Recordings of me setting the system up live with a Done with you group (the teaching parts), so you can watch how it’s done before you do it yourself.
- ✓The Ask Me Anything every Thursday at 10am Brisbane time (11am Sydney and Melbourne), where you can bring whatever you’re stuck on. No question is too basic.
All of it
Everything you get for A$495
- ✓The Core: your Business Brief, Business Hub and Business Planner
- ✓The Essential Marketing Bundle: the Video Editor and the Content Planner
- ✓Your add-on: tools for a service business or an online store
- ✓New tools for 12 months
- ✓The live session recordings
- ✓The Thursday Ask Me Anything
GST included.
Picture this
A Sunday afternoon in February.
The week's posts are already written, in your words. The video you filmed on Tuesday has been edited and is up. A customer emailed asking about a price, and Claude had the answer ready because it was sitting in your Hub. Monday's list is already on the board, so there's nothing to rewrite tonight.
And the best part is that you set it up yourself. You know how it all works, which means you know you can keep it running.
To be clear about what this is
This isn't done for you. You'll work through the steps yourself, at your own pace.
That's actually the point. Because you set it up, you'll understand how your system works, so when something changes you can sort it out in a few minutes rather than waiting on someone else. And you won't be on your own, because every Thursday at 10am Brisbane time (11am Sydney and Melbourne) you can bring whatever's stuck to the Ask Me Anything.
It isn't technical either. If you can send an email and copy and paste, you can do this.
Three ways in
Three ways to get the same system
Done for you
I set the whole thing up in your business, customised to you.
From A$2,495
See how it worksDo it yourself
The same system, step by step, at your own pace.
A$495
A$495 works out to under A$10 a week for the first year. If it gives you back even one evening a week, is that worth it to you?
To run it you'll need Claude Pro, which is about US$20 a month, paid to Anthropic. There are no other subscriptions.
Imagine it's this time next year, and nothing's changed. The same emails at 9pm, the same video still sitting on your phone, and you're still meaning to “look into AI properly” once things quieten down.
I'm not saying that to be harsh. I was there myself, and it took Claude and me a lot of trial and error to work out the right order. You get to skip that part and just follow it.
Questions
Good questions, straight answers.
Do I need to be technical?+
Not at all. If you can send an email and copy and paste, you can do this, and every step is shown on video.
What do I need?+
A computer and Claude. Free Claude is fine for the Business Brief. The Hub, the Planner and the Video Editor need Claude Pro, which is about US$20 a month, paid to Anthropic.
How long does it take?+
The Brief takes about 30 minutes. Most people set up the rest over a few weeks, an hour or so at a time.
What's an add-on?+
Tools for your kind of business. Just let me know whether you run a service business or an online store, and you'll get the tools built for it.
What if I get stuck?+
Bring it along to the Thursday Ask Me Anything, or email me at hello@spencertoogood.com.
Can I get help setting it up instead?+
Of course. Done with you is two weeks, live, in a small group (A$1,495). Or if you'd rather I did the whole thing, book a 15-minute chat about Done for you (from A$2,495).
Can I get a refund?+
Everything's unlocked from day one, so there are no change-of-mind refunds. Australian Consumer Law always applies, and the full terms are on the Terms page.
You can do this. Start with your Brief tonight.
It takes about 30 minutes, and once it's done, Claude knows your business for good.
GST included. Once you've paid, join the free group with the same email and I'll unlock your courses within one business day.