Stupid Simple AI with Spencer Β· for coaches and consultants
You don't need more AI. You need it stupid simple.
I'm Spencer. I'm 50, I've been in business for 30 years, and I was answering emails in bed. Claude and I built a stupid simple system that doubled, if not tripled, my output. Start free, or finish the year strong and set it up with me before December.
Watch this first, it's 3 minutes π
Sound familiar?
You sell your time. The business keeps eating it.
The late nights
Answering emails in bed. Doing the admin after dinner.
The lists
Rewriting yesterday's to-do list on a clean sheet of paper. And the important job still slips.
The content
You know you should post. Half a day to edit one short video, and it still doesn't sound like you.
The AI noise
A new tool every week, and people talking way over your head. You tried ChatGPT and got the same mediocre results.
It's not you. Nobody's shown you the simple version, and nobody's sat with you while you set it up.
Why me
Built by one of you.
The internet is full of free AI content. Most of it is made for people with nothing but time: 65 agents, a three-hour video, a new trick every week. You don't have time for that. Neither do I.
I'm not here to teach you tech. I'm a business owner who got into AI early, made all the mistakes and over-complicated everything. Then I worked out it has to be stupid simple, or it's not worth using.
So I don't teach the latest thing. I show you how I actually work, every day, and help you set up the same.

The Stupid Simple System
One hub. A few tools. That's it.
Most people use Claude like a kitchen drawer: forty chats, and none of them knows your business.
Your Business Brief
Claude interviews you once, so it actually knows your business. Free, 30 minutes.
Your Business Hub
One folder that every tool reads first. No more explaining yourself.
The tools
The Planner keeps your week, Claude checks your inbox, and the Video Editor cuts your videos in minutes.
From this to this
Same question. Different Claude.
We asked Claude to write a post for a mobile dog groomer. On the left, it knows nothing. On the right, six minutes later, after the Business Brief.

βOn one ten-hour day, Claude and I got through three, maybe four days of work.β
Three ways in
Start free. Get it set up when you're ready.
Free
Your Business Brief, the community, and a live Ask Me Anything every Thursday.
You want to start and see.
Free
Start freeβThe Setup
Four weeks, a small group, one call a week. The whole system set up in your business, then Plan 2027. Done by 1 December.
You want it done properly, with someone beside you.
A$1,500 founding round (then A$2,500)
See the SetupβBuilt for you
I set it all up for you, customised, with extras like an ad manager, a blog writer and automation.
You'd rather it was done.
From A$2,500
Book a chatβNot sure? Start free. Or book a 15-minute chat and I'll tell you which fits.
Questions
Fair questions. Honest answers.
I've bought AI courses before and got nowhere.+
Me too. Most people never finish them, because nobody's there when they get stuck. That's why the Setup is done with you, on calls, on your real business.
I'm not technical.+
If you can send an email and copy and paste, you can do this. No question is too basic.
Why is the community free?+
Because the first step should be. Do your Business Brief, see what Claude does when it knows your business, then decide.
Start 2027 sorted.
Begin with your free Business Brief. It takes 30 minutes.